The Backstreet Boys entered YouTube’s Billion Views Club with the official music video for 1999’s “I Want It That Way,” the band’s love anthem that became their trademark song.
The video for “I Want It That Way” on YouTube reached the milestone of one billion views on November 15. Filmed at Los Angeles International Airport, “I Want It That Way” was uploaded to the platform 10 years after its original release. The video averaged more than 400,000 daily views in 2021, according to YouTube.
The video is one of the few from the 1990s to surpass one billion views on YouTube. Others include “November Rain” by Guns N’ Roses (1.76 billion views to date), “Smells Like Teen Spirit” by Nirvana (1.38 billion views), “What’s Up” by 4 Non Blondes ( 1.19 billion views), The Cranberries’ “Zombie” (1.16 billion views), “I Will Always Love You” by Whitney Houston (1.15 billion views).
The Backstreet Boys – the quintet of boy bands consisting of Nick Carter, Howie Dorough, AJ McLean, Brian Littrell and Kevin Richardson – have continued to perform “I Want It That Way” in the years since it topped the charts in 1999 including last year. Fox’s iHeart Living Room Concert for America COVID-relief event. The song has been nominated for three Grammys and is No. 240 on Rolling Stone’s “500 Greatest Songs of All Time” 2021 update.
The clip was directed by Wayne Isham. The song was written by Swedish songwriters Andreas Carlsson and Max Martin, produced by Martin and Kristian Lundin. “I Want It That Way” has been widely covered – and parodied – since its release over 20 years ago.
Believe when I say that @backstreetboys‘ The iconic ‘I Want It That Way’ video has landed in the #BillionViewsClub 🛬 How many times have you watched it since its release? https://t.co/hjS6dbxjnv pic.twitter.com/qe68dkKF1p
— YouTube Music (@youtubemusic) November 15, 2021